Campaigns – Isackson

The election season will be heating up pretty soon, people are thinking about becoming candidates, and candidates are thinking about campaigning.

Adam Isackson is writing a book about local political campaign management and posted some of his thoughts at REDSTATE.  So far, Isackson has posted two articles:  “Things to consider before running for public office” and  “Precinct analysis and canvassing strategy”.   Anyone interested in the subject should read the articles.

Here are some of the questions Isackson suggests that one considers before running for public office:

Are you willing and able to commit the time necessary?
Are you financially stable?
What effects will running have on your finances?
Are you the best candidate for the job?
Are you willing to have your baggage aired out in public?
Do you have strong interpersonal skills?
Can you ask people for money?
Would you likely face primary opposition?
Are you electable?
Can you build a strong campaign infrastructure?

Isackson’s precinct analysis and canvassing strategy article is very detailed.  Here are some snippets to pique your interest:

Local campaigns in particular are largely about meeting more voters then your opponent. You can only meet a small percentage of likely voters by attending community functions and meetings. To reach the rest of them you need to go door to door. In a local campaign where you face any, even minor opposition this shouldn’t be a matter of debate. Going door to door should be a, if not the central aspect of your campaign for public office.

…Good maps will save you a TON of time out in the field.

…First and foremost you’re going to want to look at the most relevant recent elections data and look at the precinct by precinct results.

…Another thing you want to consider before you start pounding the pavement is the use of walking lists. If you’re running for partisan office you’re going to want to get a hold of your state or local political party and find out what resources they have available.

I’ll be on the lookout for more from Isackson…

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